Do we want to do something for Learn to Homebrew day this year? We have before. If we do, we need to advertise it at Oktoberfest. If we do, what do we do?
Message from the AHA:
Hello,
The American Homebrewers Association's Learn To Homebrew Day is coming up on November 2nd, and the AHA wants your club's help spreading the word about this amazing hobby! Teach your friends to make their own beer, help fellow club members transition from extract to all-grain, or just bring some of your best homebrew to share!
Learn To Homebrew Day, first organized in 1999, is now in its 15th year of teaching new hobbyists how to master the brew. Organized by breweries, homebrew shops and clubs around the country, Learn To Homebrew Day introduces hundreds of people annually to the art and science of making their own beer, and we want your help!
Register your club's event or view registered sites
The AHA provides great resources to help you organize a successful event and gain new club members. Check out these great ways to promote your Learn to Homebrew Day event:
Print off a Marketing Checklist (PDF) to ensure that you have done everything to plan for a successful event!
Find a homebrew recipe on the AHA’s Beer Recipe Blog or Homebrewopedia.
Hang up the 2013 Learn to Homebrew Day poster (PDF) and hand out the flyer (PDF) in your local homebrew shop or meeting place!
Provide your local media outlets with a customizable press release (MS Word doc).
Order complimentary copies of Zymurgy: An Introduction to Homebrewing.
Display a variety of your Brewers Publications library of great books, such as John Palmer's How To Brew.
Check out the “Learn to Brew” video series on the AHA website: Homebrewing 101, Get Schooled, Learn to Brew, Master the Mash, and more.
Showcase frequently used ingredients with ingredient display signs (PDF).
On November 2, build your club roster and treat your current members to a fun and educational event! Learn to Homebrew Day is an outstanding opportunity for your club to grow the hobby. And, of course, don’t forget to relax, don’t worry, and have a homebrew!
Thanks for your support,
Matt Bolling
American Homebrewers Association
Events & Membership Coordinator